Behind every great brand, you’ll find a great story. That’s where I come in.

building global brands with impactful storytelling & copy direction, smart strategy, brand positioning, verbal identities and foundational communications architecting

creative partner and copywriter to excellent brands & humans, life & travel enthusiast + word nerd

collaborators & clients

about kat

I started as a fashion brat in Paris, France, falling in love with the way style interjected a commentary on culture, life, gender, and even politics. It was in this industry I realized the power of brands and how they shape society.

I began working as a writer for brands in the luxury sector, fashion, jewelry and spirits (Chanel, Cartier, Moet & Chandon) as well as emergent brands in the fashion industry, applying my poetry to branding and brand manifestos and editing and writing for brand campaigns. I went on to work in-house in the states for brands such as Swarovski in NYC and L.A, moving from creative to strategy. I now work with world-class brands in sustainable fashion, culture, jewelry, beauty, and more, as an ongoing brand strategist, consultant, freelancer and collaborator. I work with founders and humans changing the world for the better.

My niches are communications, brand identities (verbal / creative), ongoing copywriting, and campaigns.

503.953.0844 / katherinemgrasso@gmail.com.

Brand strategy, communications, copywriting and creative services.

  • Brand Strategy & Communications

    Great branding and creative begins with alignment and smart, actionable and scalable strategy. I build brands and align on brand creative direction through brand architecture, voice and tone (verbal identities), and best practices for messaging both internally (PR, Internal communications) and externally to audience.

  • Copywriting Services

    My 15 year background is in Copywriting; my expertise is in aiding global brands, startups and heritage brands through storytelling to create meaningful content that inspires and instigates conversations that people remember. I specifically love revolutionary brands transforming their industries and the planet for the better.

  • Internal Creative Services Partner

    I help to build creative teams and define best practices for corporate communications and external communications. My in-house brand experience plus agency-side experience means I understand the needs, pitfalls, challenges, and opportunities.